Welcome to the Dolphin Report
Welcome to the Dolphin Report. I’ve been a little (okay, a lot) slow in getting this started. I set everything up and then I got sick and then I’ve been playing catch-up … and, well, I don’t want to make excuses, so let’s just go forward from this point.
Over the coming months (and years), I will be discussing all of the various aspects of Social Networking/Social Media/Web 2.0/Inbound Marketing (or whatever you like to call it). My business, Dolphin Marketing Advisors, focuses on small business so that will also be the primary focus of this blog. Therefore, the primary topics will be LinkedIn, Facebook, Twitter, and, of course, blogging. I will also address sites like Squidoo, Yelp, Plaxo, FriendFeed, YouTube, Flickr, Delicious, Digg, Reddit, Mixx, StumbleUpon, etc., as the mood strikes me. Who knows, maybe I’ll even weigh in on MySpace once or twice (well, probably not).
- Founder and Chief Marketing Officer, Dolphin Marketing Advisors
I should probably give you a little background information about myself. My name is Doug Brown. I graduated from the University of Virginia’s McIntire School of Commerce with a B.S. in Marketing in 1988. After spending most of the 1990s in various aspects of commercial real estate, I’ve been involved with technology ever since. During the dot-com bubble, I was Director of Corporate Sales & Business Development for US Search.com, an online public records company. When the bubble burst, I started an IT consulting business with a techie friend of mine named Ray. Ray handled the technical issues and I was VP of Sales & Marketing. I’m still involved in that business, R&D Solutions, and it has done well serving small to medium sized businesses (and some larger ones as well) throughout Southern California. Recently I was doing some work in the recruiting field, which is where I really began to use Social Media – particularly LinkedIn, which is a major tool for most recruiters.
When a number of recruiters, who are amongst the heaviest users of LinkedIn and other Social Media, started asking me how to build their networks and use these tools, I realized there was a business opportunity. After all, if people that use these tools all the time needed help, the average small business owner was undoubtedly completely lost. So, I began researching the field and preparing to launch Dolphin Marketing Advisors.
Now, having recovered from illness and having numerous clients clamoring for my attention, I am ready to begin blogging on a regular basis. I look forward to sharing what I’ve learned about this field, and reporting on the successes (and hopefully very infrequent failures) of my clients in utilizing social media. Please feel free to post comments or ask questions. The interactive exchange of information and ideas is a big part of what makes this platform so powerful.
I’ll be back in a few days with some thoughts on LinkedIn.
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